We manage brands’ digital ecosystems from a single hub across social media, performance marketing, web design and production.
Recent Work
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Noyan Group
Performance-Driven Digital Advertising for a Multi-Sector Holding
Category
Holding & Investment
Services
Advertising (Meta + Google Ads)
Our Approach
We developed targeting strategies tailored to each business line of Noyan Group’s multi-sector holding structure. By building a sector-based campaign architecture on Meta and Google Ads, we reached different audiences effectively at the same time. We managed each holding brand’s distinct digital advertising strategy within an integrated performance framework.
Results
Through performance-focused ad management, we increased Noyan Group’s digital visibility and brand awareness across its business lines. Sector-based targeting strategies optimized ad budget efficiency and delivered a notable improvement in conversion rates.
Key Metrics
Meta Ads Management
Audience segmentation tailored to the holding’s different business lines, creative content strategy and conversion-focused campaign optimization.
Google Ads Management
Sector-specific keyword strategy, bid optimization and performance tracking across search and display campaigns.
Advertising Ecosystem
For Noyan Group, we built Meta and Google Ads campaigns within a single performance framework. Positioning each platform in its own role, we managed the journey from reach to conversion on the basis of data.
Meta AdsAudience segmentation on Facebook and Instagram
Google AdsIntent-driven reach on the search and display networks
Campaign Flow
Noyan Group
ReachReaching the right people at the right time through audience segments.
We manage brands’ digital ecosystems from a single hub across social media, performance marketing, web design and production, and grow them with strategic solutions.